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		Partners & Levit is pleased for the opportunity to share with you some of the accumulated knowledge the agency has gained through years of research and real-world experience.

			Advertising Sex in Advertising Humor in Advertising Advertising That Annoys Does Advertising Wear Out? Branding What’s In a Name? Brand Building: An Architectural View Branding Made Very Simple Rent-a-Brand Make the Recession Work for Your Brand Direct Response Direct Talk About Direct Response Sales Leads Made Easy Media The Case for Magazines The Case for Newspapers The Case for Outdoor Advertising The Case for Radio The Case for Television Mobile Messaging: Creating a Buzz Among Marketers Marketing The Seven Great Truths of Marketing The Twelve Impacts of Technology on Marketing Bundling Up Savvy Marketers Profit from the Recession Getting Your Customers to Buzz Performing a Simple Competitive Analysis Sponsorships Made Easy Marketing Success Defined The Difference Between Men and Women Performing a Simple Competitive Analysis Selling Open Your Sales Force To a Quicker Close Internet Marketing 16 Ways to Lure Traffic to Your Web Site CRM: Heaven or Hype? Marketing At the Speed of Light 7 Reasons You Should Publish an E-newsletter Budgeting Establishing Your Marketing Investment Establishing Your Marketing Investment: Part Two Establishing Your Marketing Investment: Part Three Establishing Your Marketing Investment: Part Four Establishing Your Marketing Investment: Part Five Establishing Your Marketing Investment: Part Six Establishing Your Marketing Investment: Part Seven Establishing Your Marketing Investment: Part Eight Establishing Your Marketing Investment: Part Nine Establishing Your Marketing Investment: Part Ten Establishing Your Marketing Investment: Part Eleven Establishing Your Marketing Investment: Part Twelve Establishing Your Marketing Investment: Part Thirteen


	Feel free to reprint any of the above articles from this section of the Partners & Levit web site. *We do require you attach the following credit acknowledgement:* "Mark Levit is the managing partner of Partners & Levit Advertising/New York and a professor of marketing at New York University. For more information, please visit www.partnerslevit.com, call 212.696.1200."